Furniture store marketing ideas | SPRAVA agency | Marketing ideas for furniture company

Setting clear and achievable goals for promotion
Website audit
Competitors and target audience research
Strategy development, step-by-step work plan
Semantic core collection and clustering keywords
On-page SEO - filling the website with optimized content and technical works aimed at improving the resource for search robots

Structure development and usability
Improving commercial ranking factors
Off-page SEO - publishing of valuable materials on third-party resources
Online furniture store local promotion
Reporting on performed tasks and achieved goals

In e-commerce, SEO promotion can bring up to 60% of all traffic to the website if the domain is more than one year old, meaning you do not need to pay to attract «warm» clients to the target pages. On the other hand, furniture sale is a highly competitive niche. Taking a leadership position and bypassing the significant players in the search rankings is challenging but entirely feasible. The most important thing is to have patience and the support of strong specialists.

Sprava Agency is a team of aces in search promotion with a portfolio of successful cases. We will develop an effective strategy and do everything necessary to make your site rise in SERP, attract your target audience, and ensure traffic, sales growth, and profit.

Comprehensive approach
Furniture store promotion is not just about moving to Google’s top ranking by keywords and phrases. We create an adaptive version, improve site design, provide domain connection and hosting services, and implement a CMS that meets the requirements of the search engine.
Individual strategy
Promoting a furniture shop, private master, and large salon do not follow the same strategy. When optimizing your site, we implement ready-made effective solutions while considering the region, the scale of the business, and the range and features of products.

White SEO methods
We use SEO promotion methods only authorized by search engines. This approach gives slow results but minimizes the likelihood of getting penalties from the search engine while also increasing the reputation of the web resource and seller.
Personal manager
During our work together, each project has a manager who communicates between the client and the performers. You can always contact them with questions and wishes related to SEO promotion and website improvement.

Regardless of the main goal, SEO promotion will help to:

Improve website and pages' position in Google's organic ranking
Increase the visibility to interested users
Increase outreach to target audiences
Increase traffic flow to the site
Ensure a continuous flow of potential buyers and sales growth
Increase brand awareness
Save a significant amount on your advertising budget

SEO is a reliable promotion tool, with its sights set on the distant future. Investment in basic promotion with a competent approach will pay off and help your store receive a stable future profit.

220

sites on promotion

162

sites developed

contextual advertising projects

23368

queries in the TOP

How can SEO promotion help the furniture store?

The primary purpose of the SEO promotion of furniture websites is to present products to an audience already looking for something specific. Moving a website to the top ranking leads to increased target conversion traffic, as users rarely visit the second page of Google’s search results.

SEO works on brand recognition and plays an essential role in the conversion chain. Increased traffic leads to increased sales. The customer may become interested in the online offer, visit the offline furniture salon, and purchase after viewing the goods.

What is an SEO audit, and why is it needed?

An SEO audit is a mandatory stage of the complex promotion. Detailed analysis of the web resource before the start of the promotion allows us to determine its current state, identifying errors that prevent the pages from getting top-ranked, outlining ways for their correction, and setting achievable KPIs.

What does the SEO promotion price include?

The price of the search promotion usually includes the following:

site audit;
semantic core collection;
on-page and off-page SEO;
improvement of usability and commercial ranking factors.

We discuss the scope of work and rates at the start and fix them in the contract. According to the agreement, we can provide additional services: design, site structure development, Google Ads, connection to call-tracking, etc.

Is there enough basic SEO for a furniture store after one project?

Furniture is a dynamic business. You must periodically adjust the website and conduct off-page promotions to avoid ranking down. Maintaining a high position in Google and its further development is cheaper than basic work.

How do you start promotion?

If you know that your store needs SEO promotion but need help deciding on the priority of the work, contact specialists. For advice on SEO for a new or existing resource, don't hesitate to get in touch with the manager of Sprava by phone, live chat, or any available messenger.

The complete cycle of quality SEO for furniture stores