- Google My Business sign up;
- Profile SEO for ranking in local search;
- Reviews research, reputation enhancement (SERM);
- Placing information about a commercial entity on Google Maps;
- Content and “title” and “description” metatags optimization for local queries containing the city, district, street or word “near”, “in my area”, etc.;
- Creation of local landing pages (for businesses operating in different regions);
- Addition of LocalBusiness schema markup on the homepage and in contacts;
- Publication of company info in local online catalogs and directories;
- Voice search optimization;
- Increasing the number of backlinks.
For successful local SEO services, it is crucial to specify the physical address of the store, office or salon, warehouse, pickup points, etc., in the contact information.