No magic - just our painstaking joint work on the site

When it comes to a large-scale educational platform for dentists, there are even more factors to consider: the specifics of the profession, the different learning formats, and the expectations of diverse user groups.
The owner of a dental clinic — who had previously worked with our agency — approached us with a request to create a website that could present courses and conferences, as well as sell tickets with multiple participation options.
There were no ready-made templates or examples to follow. Every detail had to be developed from the ground up, creating a solid foundation for future growth and scalability. This case study outlines the process and results.
Dental Academy: Organizing Educational Programs for Dentists
Dental Academy is a startup launched by Arbor Dental Clinic. The Academy organizes both online and offline events, including:
- Professional development courses.
- National and international conferences and congresses.
- Hands-on workshops and masterclasses.
Many of these initiatives, often driven by practitioner demand, bring together leading industry experts to exchange experience and integrate innovative technologies into dental practice.
From Client Needs to Sprava Agency’s Solution
The owner of Arbor Dental Clinic wanted to launch Dental Academy but lacked the tools to promote events, sell courses, or manage conference participation. This was a completely new business direction with no online infrastructure in place.
The main task was clear: create a website that could announce events and handle ticket sales. Additional priorities included the ability to configure multiple participation formats and process online payments.
Once we reviewed the client’s goals and expectations, our team at Sprava Agency immediately recognized the growth potential. We set out to build a scalable web platform designed specifically for educational events, with an architecture ready for future expansion.
Our proposed full-service development package included:
- A flexible event management system.
- Integration with a payment gateway.
- A foundation for future CRM integration and expansion into a full-scale educational portal.
What We Delivered
- Architectural Planning. РWe started with a detailed blueprint. Knowing the client’s long-term goals, we designed the site architecture to be easily scalable without requiring a complete overhaul down the road.
- Custom Event Management Module. The heart of the project was a custom-built event management module. It gave administrators the ability to independently add events and descriptions, while also configuring three unique participation formats: free, standard, and “1+1” paired registration.
- Payment Gateway Integration. To automate registration, we connected a secure payment gateway, allowing users to pay for courses directly on the site.
- UI/UX Design and Development. We created a clean, intuitive design tailored to the target audience — dental professionals — ensuring a seamless user experience.